Business-to-business marketing : how to understand and succeed in business marketing in an emerging Africa / Richard Afriyie Owusu ... [et al.].
Material type:
TextSeries: Profitable marketing relationships seriesPublication details: Routledge ; New York : 2021.Description: xxxiii, 283 p. : ill. ; 26 cmISBN: - 9780367201470 (hardcover)
- 658.8/04 21
- HF5415.1263 .B873 2021
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Maasai Mara University Library -Main Campus | HF5415.1263 .B873 2021 (Browse shelf(Opens below)) | Available | 22038885 |
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| HF5415.123T82 2011 Integrated marketing communications : Keith J. Tuckwell | HF5415.126.S93 2010 The global brand CEO: | HF5415.1263 .B873 2021 Business-to-business marketing : how to understand and succeed in business marketing in an emerging Africa / | HF5415.1263 .B873 2021 Business-to-business marketing : how to understand and succeed in business marketing in an emerging Africa / | HF5415.13 .B38 2004 Basic Marketing : a global managerial approach / | HF5415.13.D314 2000 Basic Marketing : | HF5415.13 .H87 2010 Business marketing management : |
This book is an adaptation of a successful french text.
"Including the book in ... series on Profitable marketing relationships"--P. xv.
Includes bibliographical references and index.
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