Advertising & promotion: an intergrated marketing communication persepective/ George E. Belch...[et al.].
Material type:
TextPublication details: Toronto: McGraw-Hill Ryerson, 2005.Edition: 2nd Canadian edDescription: xv,577pISBN: - 0070939853
- HF5823.B38 2005
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Maasai Mara University Library -Main Campus | HF5823.B38 2005 (Browse shelf(Opens below)) | Available | 17024375 |
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| HF5822 .D82005 The advertised mind : | HF 5823 .A384 2015 Sociology : | HF5823.A758 2006 Advertising strategy : | HF5823.B38 2005 Advertising & promotion: | HF 5823.B387 1995 Introduction to Advertising & Promotion: | HF5823 .B387 2001 Advertising and Promotion : | HF5823.B387 2001 Advertising and Promotion : |
Includes bibliographical references and index.
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