Strategic marketing for the digital age / Bill Bishop.
Material type:
TextPublication details: Lincolnwood, Chicago, Illinois, USA : American Marketing Association : NTC Business Books, 1998.Description: xvi, 252 p. : ill. ; 24 cmISBN: - 0844234419
- 658.8/00285 21
- HF5415.12.B57 1996
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Maasai Mara University Library -Main Campus | HF5415.12.B57 1996 (Browse shelf(Opens below)) | Available | 17025860 |
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| HF5415. P75 2011 Principles of marketing / | HF5415.P75 2011 Principles of marketing / | HF5415 .S745 2003 Marketing/ | HF5415.12.B57 1996 Strategic marketing for the digital age / | HF5415.12 .B74 2007 Business-to-business marketing/ | HF 5415.12 .D66 2003 Social Marketing: | HF5415.122.L68 2009. Essential of services marketing: |
Originally published: Toronto : HarperCollins Canada, 1996.
Includes bibliographical references (p. 251-252).
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