Advertising media planning / Jack Z. Sissors
Material type:
TextPublication details: Chicago : McGraw-Hill, 2002.Edition: 6th edDescription: xviii, 445 p. : illISBN: - 0844215635
- HF5826.5 .S57 2002
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Maasai Mara University Library -Main Campus | HF5826.5.S57 2002 (Browse shelf(Opens below)) | Available | 17023877 |
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| HF5825 .J46 2001 Creative strategy in advertising / | HF5825.S88 2008 Hey, Whipple, squeeze this : | HF5826.5.K38 2010 Media Handbook : | HF5826.5.S57 2002 Advertising media planning / | HF5827.2 .R53 1995 The new positioning : the latest on the world's #1 business strategy / | HF5831.C2651 2007 Career choice in management and Entrepreneurship A reseaech companion / | HF5837.A93 2000 Advertising campaing planning: |
Includes index.
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