Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
Material type:
TextPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2007.Edition: 2nd edDescription: xxxiii, 425, G5, CN16, CR2, I28 p. : ill. (chiefly col.), col. map ; 28 cmISBN: - 0072999896 (alk. paper)
- 0073215740
- 9780072999891
- 9780073215747
- 658.8 22
- HF5415 .K452 2007
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Maasai Mara University Library -Main Campus | HF5415 .K452 2007 (Browse shelf(Opens below)) | Available | 201313708 | ||||||||||||||
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Maasai Mara University Library -Main Campus | HF5415 .K452 2007 (Browse shelf(Opens below)) | Available | 201515754 |
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| HF5415 .I57 2013 Introductory marketing : | HF5415 .J44 2000 Advertising : | HF5415 .K452 2007 Marketing : the core / | HF5415 .K452 2007 Marketing : the core / | HF5415.K5227 1995 Principles of marketing/ | HF5415 .K624 2005 According to Kotler : | HF5415 .K625 2003 Marketing : |
Includes bibliographical references (p. CN-CN16) and indexes.
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