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Fundamentals of marketing / (Record no. 20039)

MARC details
000 -LEADER
fixed length control field 00681nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210122120100.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161123b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007087252X :
040 ## - CATALOGING SOURCE
Original cataloging agency MMU
Transcribing agency MMU
Modifying agency MMU
Language of cataloging eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .S745 1977
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Stanton, William J.
245 10 - TITLE STATEMENT
Title Fundamentals of marketing /
Statement of responsibility, etc. William J. Stanton, Montrose S. Sommers, James G. Barnes.
250 ## - EDITION STATEMENT
Edition statement 9th Canadian ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Toronto :
Name of publisher, distributor, etc. McGraw-Hill Ryerson,
Date of publication, distribution, etc. c2001
300 ## - PHYSICAL DESCRIPTION
Extent xv, 760 p. :
Other physical details graphs ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Barnes James G.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type L
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date last checked out
    Library of Congress Classification     Maasai Mara University Library -Main Campus Maasai Mara University Library -Main Campus 11/23/2016 Donation -T4C   HF5415 .S745 2001 16018455 11/23/2016 11/23/2016 L  
    Library of Congress Classification     Maasai Mara University Library -Main Campus Maasai Mara University Library -Main Campus 12/01/2016 Donation -T4C 2 HF5415 .S745 2001 16018671 10/13/2018 12/01/2016 L 09/25/2018
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