Media Handbook : Complete Guide to Advertising Selection,Planning, Research,and Buying / Helen Katz.
Material type:
TextPublication details: London : Routledge, 2010. Edition: 4th edDescription: xii, 212 pISBN: - 9.780415873543
- HF 5826.5 .K38 2010
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Maasai Mara University Library -Main Campus | HF5826.5.K38 2010 (Browse shelf(Opens below)) | Available | 20117271 |
Includes Index
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