Marketing research / A. Parasuraman.
Material type:
TextPublication details: Reading, Mass. : Addison-Wesley Pub. Co., c1991.Edition: 2nd edDescription: xiv, 898 p. : ill. ; 24 cmISBN: - 0201502828
- 658.8/3 20
- HF5415.2 .P37 1991
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Maasai Mara University Library -Main Campus | hf5415.2 .P37 1991 (Browse shelf(Opens below)) | Available | 20116155 |
Includes bibliographical references and index.
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