| 000 | 00634nam a22002177a 4500 | ||
|---|---|---|---|
| 999 |
_c9162 _d9162 |
||
| 003 | OSt | ||
| 005 | 20210811111050.0 | ||
| 008 | 170201b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a72314451 | ||
| 040 |
_aMMU _beng _cMMU _dMMU |
||
| 050 | _aHF5823 .B387 2001 | ||
| 100 | _aBelch, George E. | ||
| 245 |
_aAdvertising and Promotion : _ban integrated Marketing Communications Perspective/ _cGeorge E.Belch |
||
| 250 | _a5th ed. | ||
| 260 |
_aNew York : _bMcGraw -Hill, _c2001. |
||
| 300 | _axx,795 p. : | ||
| 500 | _aIncludes index | ||
| 650 | _aAdvertising and Promotion | ||
| 700 | _aMichael A. Belch | ||
| 942 |
_2lcc _cLOAN LOAN |
||