000 00566nam a2200205Ia 4500
999 _c7486
_d7486
003 OSt
005 20210614154141.0
008 151021s9999 xx 000 0 und d
020 _a30600499
040 _cMMU
_aMMU
_beng
_dMMU
050 _aHF 5823 D78 1990
245 _aAdvertising Its role in modern marketing /
_cWatson S
260 _aUSA :
_bThe dryden press.
_c1990.
300 _axxi,710 p. :
500 _aIncludes index
650 _a_advertising
700 _a_Arnold m Barban
942 _2lcc
_cLOAN LOAN
980 _a^d20110706 04:32:42^okorir