| 000 | 00608nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c5443 _d5443 |
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| 003 | OSt | ||
| 005 | 20210129111311.0 | ||
| 008 | 160714b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781856175043 | ||
| 040 |
_aMMU _beng _cMMU _dMMU |
||
| 050 |
_aHF5415.13 _b.P542 2009 |
||
| 100 | _a Piercy, Nigel F. | ||
| 245 |
_aMarket-Led Strategic Change; _bTransforming the Process of Going to Market / _cNigel F. Piercy. |
||
| 250 | _a4th ed. | ||
| 260 |
_aNew York: _b Elsevier, _c2009 . |
||
| 300 |
_axix ,551 p.: _bill.; |
||
| 500 | _aincludes index | ||
| 650 | _aMarketing Strategy | ||
| 942 |
_2lcc _cSHORTLOAN |
||