| 000 | 01205cam a2200313 i 4500 | ||
|---|---|---|---|
| 999 |
_c29032 _d29031 |
||
| 001 | 17659146 | ||
| 003 | OSt | ||
| 005 | 20170605211101.0 | ||
| 008 | 130314t20142014cau b 001 0 eng | ||
| 010 | _a 2013008875 | ||
| 020 | _a9781452261072 (pbk. : alk. paper) | ||
| 020 | _a1452261075 (pbk. : alk. paper) | ||
| 040 |
_aMMU _beng _cMMU _eMMU _dMMU |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5823 _b.S4854 2014 |
| 082 | 0 | 0 |
_a659.1 _223 |
| 100 | 1 | _aSheehan, Kim. | |
| 245 | 1 | 0 |
_aControversies in contemporary advertising / _cKim Bartel Sheehan, University of Oregon. |
| 250 | _aSecond edition. | ||
| 264 | 1 |
_aLos Angeles : _bSAGE, _c[2014] |
|
| 264 | 4 | _c©2014 | |
| 300 |
_axvii, 311 pages ; _c24 cm |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes bibliographical references (pages 279-302) and index. | ||
| 650 | 0 | _aAdvertising. | |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cLOAN LOAN _e2nd ed. |
||