| 000 | 00841nam a22002537a 4500 | ||
|---|---|---|---|
| 999 |
_c28067 _d28066 |
||
| 003 | OSt | ||
| 005 | 20201109160035.0 | ||
| 008 | 170517b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0538727144 | ||
| 040 |
_aMMU _cMMU _dMMU _beng. |
||
| 042 | _alccopycat | ||
| 050 | 0 | 0 | _aHD69.B7S364 2004 |
| 082 | 0 | 4 |
_a658.827 _221 |
| 100 | 1 | _aSchultz, Don E. | |
| 245 | 1 | 0 |
_aBrand babble : _bsense and nonsense about branding / _cDon E. Schultz, Heidi F. Schultz. |
| 260 |
_aMason, Ohio : _bSouth-Western/Thomson Learning, _cc2004. |
||
| 300 |
_a156 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 700 | 1 | _aSchultz, Heidi F. | |
| 906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cLOAN LOAN |
||