000 00553nam a2200181Ia 4500
999 _c2616
_d2616
003 OSt
005 20210709104633.0
008 151015s9999 xx 000 0 und d
020 _a256136963
040 _aMMU
_beng.
_cMMU
_dMMU
050 _aHF 5823 .B387 1995
100 _aBelch, George E.
245 _aIntroduction to Advertising & Promotion:
_bAn Intergrated marketing Communications Perspective /
_cBelch George E.
260 _aChicago :
_bIrwin ,
_c1993.
500 _aIncludes index
650 _aadvertisement
942 _2lcc
_cLOAN LOAN