| 000 | 01020cam a2200289 a 4500 | ||
|---|---|---|---|
| 999 |
_c24340 _d24340 |
||
| 001 | 14816283 | ||
| 003 | OSt | ||
| 005 | 20210208100922.0 | ||
| 008 | 070420s2006 nyu b 001 0 eng d | ||
| 010 | _a 2007274049 | ||
| 020 | _a07710552642 | ||
| 035 | _a(OCoLC)ocm62881372 | ||
| 040 |
_aMMU _cMMU _dMMU _beng |
||
| 042 | _alccopycat | ||
| 050 | 0 | 0 | _aHF15.13. L46 2006 |
| 082 | 0 | 4 |
_a658.8/27 _222 |
| 100 | 1 | _aLenderman, Max. | |
| 245 | 1 | 0 |
_aExperience the message : _bhow experiential marketing is changing the brand world / _cMax Lenderman. |
| 260 |
_aNew York, N.Y. : _bCarroll & Graf Publishers, _c2005. |
||
| 300 |
_a312 p. ; _c22 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aBrand choice. | |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0830/2007274049-b.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0830/2007274049-d.html |
| 942 |
_2lcc _cLOAN LOAN |
||