000			01590cam a22002774a 4500
999			_c22768 _d22768
001			14573024
003			OSt
005			20210819112329.0
008			060927s2007 ii a b 001 0 eng
010			_a 2006031329
020			_a9780761935278 (paper back)
020			_a0761935274 (paper back)
040			_aMMU _cMMU _dMMU _beng
050	0	0	_aHD45 _b.M296 2007
100	1		_aMaital, Shlomo.
245	1	0	_aInnovation management : _bstrategies, concepts and tools for growth and profit / _cShlomo Maital, D.V.R. Seshadri.
260			_aNew Delhi ; _aThousand Oaks : _bResponse Books, _c2007.
300			_a491 p. : _bill. ; _c24 cm. + _e1 CD-ROM (4 3/4 in.)
500			_aIncludes bibliographical references and index.
505	0		_aThe innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price- cost- value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : 'survival of the fittest' -- People, knowledge and machines : in search of a free lunch -- Scale and scope : scaling markets of one -- Learning curves are made, not born -- Where is the money? markets, demand and customer intimacy -- Calculating risks : decision-making in an uncertain world -- Competing by collaborating.
650		0	_aTechnological innovations _xManagement _vCase studies.
650		0	_aOrganizational change _vCase studies.
650		0	_aStrategic planning _vCase studies.
700	1		_aSeshadri, D. V. R., _d1957-
942			_2lcc _cLOAN LOAN