000 00719nam a22002177a 4500
003 OSt
005 20211123073422.0
008 170209b xxu||||| |||| 00| 0 eng d
020 _a074943578X
040 _aMMU
_cMMU
_dMMU
_beng.
050 0 0 _aHF5415.525
_b.H85 2004
100 1 _aHumby, Clive.
245 1 0 _aScoring points :
_bhow Tesco is winning customer loyalty /
_cClive Humby and Terry Hunt, with Tim Phillips.
260 _aSterling, VA :
_bKogan Page,
_cc2004.
300 _ax, 276 p. :
_c24 cm.
500 _aIncludes bibliographical references and index.
650 0 _aCustomer loyalty programs
_vCase studies.
700 1 _aHunt, Terry,
_d1955-
700 1 _aPhillips, Tim,
_d1967-
942 _2lcc
_cLOAN LOAN
999 _c22451
_d22451