TY  - BOOK
AU  - _Gary Armstrong 
TI  - Principles of Marketing : : Activebook version 2.0 / 
SN  - 130418145
AV  - HF 5415 .K636 2004  
PY  - 2004///.
CY  - Singapore : 
PB  - Pearson , 
KW  - _Marketing
N1  - Includes index
ER  -