Sport Marketing /  
Bernard J. Mullin  
 - Canada :    Human Kinetics,   1993. 
 - xvi, 295 p. : 
<br/><br/> Includes index  
<br/><br/><label>ISBN: </label>873224493 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sport Marketing 
<br/><br/><label>LC Class. No.: </label>GV 716 .M85 1993