Business Studies :   Roy Wilkinson ... [et al.]. 
An Introduction to Management and Business Studies/ 
 - London  :  Heinnman,  1994. 
 - ix ,362 p. :  ill.  
<br/><br/> Includes index.  
<br/><br/><label>ISBN: </label>435455540 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing 
<br/><br/><label>LC Class. No.: </label>HF5381  / .C54 1994