TY - BOOK AU - Perreault D. William AU - ^d20120814 02:23:54^okorir TI - Basic Marketing A global-managerial approach SN - 256139903 AV - HF5415.13.M369 1993 PY - 0000///Chicago CY - Irwin, PB - 1996. KW - _Marketing management N1 - include index ER -