Rentschler, Ruth  <br/><br/>
Museum Marketing   Competing in the global marketplace 

 - Singapore  Elsevier  2007 
 - x,270p. 
<br/><br/> Includes Index  
<br/><br/><label>ISBN: </label>9.780750680653 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Museums 
<br/><br/><label>LC Class. No.: </label>AM 121   / .M878 2007