TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler Philip
TI  - Marketing: An introduction 
SN  - 8127700123
AV  - HF5415 .K625 2003 
PY  - 2003///
CY  - New Delhi
PB  - Pearson education
KW  - Marketing
N1  - Includes index
ER  -