Armstrong,Gary <br/><br/>
Marketing :  An introduction / 
Gary Armstrong. 
 - 6th ed. 
 - New Delhi:  Pearson education,  2003. 
 - 627 p.:  ill.; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>8127700123 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415 .K625 2003