TY  - BOOK
AU  - Churchill Gilbert A. 
TI  - Marketing research Methodological Foundations
SN  - 303060608
AV  - HF 5415.2 .C5 1991  
PY  - 1983///
CY  - Chigago
PB  - The Dryden Press
KW  - Marketing research
N1  - Includes index
ER  -