TY - BOOK AU - Mowen John C. TI - Consumer behaviour SN - 0273687522 (pbk.) AV - HF5415.32.m68 1993 S65 2006 U1 - 658.8/342 22 PY - 1993/// CY - Harlow, England, New York PB - Financial Times/Prentice Hall KW - Consumer behavior KW - Europe N1 - Includes bibliographical references ER -