TY  - BOOK
TI  - Basic marketing: a global manegerial aproach
SN  - 9780070974258
AV  - HF5415.13.B38 2007 
PY  - 2007///
CY  - Toronto
PB  - McGraw-Hill Ryerson
KW  - Management
N1  - Includes bibliographical references and index
ER  -