TY  - BOOK
AU  - Sissors,Jack Zanville
AU  - Baron,Roger B.
TI  - Advertising media planning
SN  - 0844215635 
AV  - HF5826.5 .S57 2002 
PY  - 2002///
CY  - Chicago
PB  - McGraw-Hill
KW  - Advertising
N1  - Includes  index
UR  - http://www.loc.gov/catdir/description/mh051/2002022717.html
UR  - http://www.loc.gov/catdir/bios/mh051/2002022717.html
ER  -