MKTG  :   a new approach to learning principles of marketing build with your mind / 
Charles W. Lamb ...[et al.]. 
 - Toronto :  Nelson Education,  2009 
 - 318 p. : 
<br/><br/><label>ISBN: </label>9780176502522 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing 
<br/><br/><label>LC Class. No.: </label>HF5415 .M52 2009