Cohen William A.  <br/><br/>
The Marketing Plan /  
William A. Cohen 
 - 
 - New York : JohnWiley &Sons, 1995  
<br/><br/> Includes index  
<br/><br/><label>ISBN: </label>471580716 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF 5415.13   / .C6348 1995