Armsrong Gary <br/><br/>
Marketing an introduction / 
Gary Armsrong.... 
 - Canadian ed. 
 - Prentice Hall:  Pearson,  2004. 
 - xxiv,680 p. : 
<br/><br/> Includes indexes 
<br/><br/><label>ISBN: </label>0130391271 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.A75 2004