Battelle, John,  1965- <br/><br/>
The search :  how Google and its rivals rewrote the rules of business and transformed our culture / 
John Battelle 
 - New York :  Portfolio,  2005. 
 - 311 p. :  ill. ;  24 cm. 
<br/><br/> Includes bibliographical references (p. [287]-299) and index. 
<br/><br/><label>ISBN: </label>1591840880 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet industry--United States.<br/>Web search engines.<br/>Internet searching.<br/>Information society--United States.
<br/><br/><label>LC Class. No.: </label>HD9696.8.U64  / G663 2005