Boone, Louis E. <br/><br/>
Contemporary marketing / 
Louis E. Boone ...[et al.] 
 - 1st canadian  ed. 
 - Ontario :  Prentice Hall Canada,  1999. 
 - 650 p. :  ill. ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>013778192X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication
<br/><br/><label>LC Class. No.: </label>HF5718 .C66 1999X