TY  - BOOK
AU  - Philip Kotler
AU  - Ronald E. Turner
TI  - Marketing Management
SN  - 013561630
AV  - HF5415.13 .K67 1992
PY  - 1992///
CY  - Scarborough
PB  - Prentice Hall Canada Inc.
KW  - Marketing
N1  - Includes index
ER  -