TY - BOOK AU - Mokwa,Michael P. AU - Permut,Steven E. ED - Yale University. ED - American Marketing Association. TI - Government marketing: theory and practice SN - 0030583160 : AV - JF1525.P8 G64 U1 - 350.81/9 19 PY - 1981/// CY - New York, N.Y. PB - Praeger Publishers KW - Government marketing N1 - Collection of papers from the May 1979 workshop held at Yale University, co-sponsored by the American Marketing Association; Includes bibliographies ER -