TY - BOOK AU - Keegan,Warren J. AU - Green,Mark C. TI - Global marketing SN - 0130669989 (pbk.) AV - HF1416 .K443 2003 PY - 2003/// CY - Upper Saddle River, N.J. PB - Prentice Hall KW - Export marketing N1 - Includes bibliographical references and indexes ER -