Keegan, Warren J. <br/><br/>
Global marketing / 
Warren J. Keegan, Mark C. Green. 
 - 3rd ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  c2003. 
 - xix, 666 p. :  ill. (some col.), col. maps ;  26 cm. 
<br/><br/> Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0130669989 (pbk.) 
<br/><br/><label>LCCN: </label>2002190399 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.
<br/><br/><label>LC Class. No.: </label>HF1416  / .K443 2003