TY  - BOOK
AU  - _Gary Armstrong 
TI  - Principles of Marketing/ 
SN  - 0130418145
AV  - HF 5415 .K636 2004  
PY  - 2005///.
CY  - New Jersey
PB  - Upper Saddle River, 
KW  - _marketing
N1  - Includes index.
ER  -