_Marketing mangement Knowledge and skills J. Peter Paul  

 - Boston McGraw-Hill 2007  
 - xvii,813p.;Ill  
<br/><br/> Include index   Include index  
<br/><br/><label>ISBN: </label>9.7800731376e+012 
<br/><br/><label>Subjects--Topical Terms: </label><br/>_Marketing management 
<br/><br/><label>LC Class. No.: </label>HF5415.13.P387 2007