Jefkins Frank  

 - _Advertising (4th ed.)  
 - England Prentice Hall 1985  
<br/><br/> includes index  
<br/><br/><label>ISBN: </label>273634356 
<br/><br/><label>Subjects--Topical Terms: </label><br/>_Advertising 
<br/><br/><label>LC Class. No.: </label>HF5825.J431985