TY  - BOOK
AU  - Moriarty Sandra 
AU  - Nancy Mitchell
TI  - Advertising: Principles & practices
SN  - 9.7801350094e+012
AV  - HF5823.W455 2009  
PY  - 2009///
CY  - New Jersey
PB  - Pearson Education
KW  - advertising
N1  - Include Index
ER  -