A guide to marketing / William T. Ryan.
Material type:
TextSeries: Irwin publications for professional developmentPublication details: Homewood, Ill. : Learning Systems Co., c1981.Description: x, 326 p. : ill. ; 21 cmISBN: - 0256025762 (pbk.)
- 658.8 19
- HF5415 .R9
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Maasai Mara University Library -Main Campus | HF5415 .R9 1981 (Browse shelf(Opens below)) | Available |
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| HF 5415.R544 1986 Marketing warfare / | HF5415.R87 2006 The handbook of Logistics and Distribution management / | HF5415.R87 2007 Vulcans earthlings and marketing ROI/ | HF5415 .R9 1981 A guide to marketing / | HF5415 .S326 2009 Rethinking Marketing the entrepreneurial imperative/ | HF5415.S512 2014 Absolute value : what really influences customers in the age of (nearly) perfect information / | HF5415 .S64 2007 Marketing/ |
"An adaptation of material previously published in a programmed learning aid (PLAID) entitled Principles of marketing.
Includes index.
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