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New products management / Merle Crawford, Anthony Di Benedetto.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 8th edDescription: xx, 540 p. : ill. ; 24 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	L	Maasai Mara University Library -Main Campus				HF5415.53.C72 2006 (Browse shelf(Opens below))					Available			17026902

Includes bibliographical references and index.

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