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International business : the challenges of globalization / John J. Wild, Kenneth L. Wild, Jerry C.Y. Han.

By: Contributor(s): Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2010.Edition: 5th edDescription: xxviii, 481 p. : col. ill., col. maps ; 28 cmISBN:
  • 0137153759
  • 9780137153756
Subject(s): DDC classification:
  • 658/.049 22
LOC classification:
  • HD62.4 .W586 2010
Contents:
Globalization -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade -- Business : government trade relations -- Foreign direct investment -- Regional economic integration -- International financial markets -- International monetary system -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees.
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
L Maasai Mara University Library -Main Campus HD62.4.586 2010 (Browse shelf(Opens below)) Available 17025972

Includes bibliographical references (p. 445-450) and indexes.

Globalization -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade -- Business : government trade relations -- Foreign direct investment -- Regional economic integration -- International financial markets -- International monetary system -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees.

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