MAASAI MARA UNIVERSITY

LIBRARY CATALOGUE

Contact Us: +254 020 2685356/7 or 0774 057787

Box: 861-20500, NAROK, KENYA

Email: info@mmarau.ac.ke

Strategic management : theory and practice / John A. Parnell.

By: Material type: TextPublication details: Los Angeles : SAGE, c2014.Edition: 4th edDescription: xx, 641 p. : ill. (some col.) ; 28 cmISBN:
  • 9781452234984 (pbk. : acidfree paper)
Subject(s): DDC classification:
  • 658.4/012 23
LOC classification:
  • HD30.28 .P316 2014
Contents:
Fundamentals of strategic management -- Industry competition -- The external environment : political-legal and economic forces -- The external environment : social and technological forces -- The organization : ethics and corporate social responsibility -- Corporate-level strategies -- Business unit strategies -- Functional strategies -- Strategy formulation -- Strategy execution : structure -- Strategy execution : strategic change, culture, and leadership -- Strategic control and crisis management.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
SL Maasai Mara University Library -Main Campus HD30.28.P316 2014 (Browse shelf(Opens below)) Available 17023699

Includes bibliographical references and index.

Fundamentals of strategic management -- Industry competition -- The external environment : political-legal and economic forces -- The external environment : social and technological forces -- The organization : ethics and corporate social responsibility -- Corporate-level strategies -- Business unit strategies -- Functional strategies -- Strategy formulation -- Strategy execution : structure -- Strategy execution : strategic change, culture, and leadership -- Strategic control and crisis management.

There are no comments on this title.

to post a comment.
Share
© 2016 Maasai Mara University.