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Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.

By: Contributor(s): Material type: TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1997.Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 26 cmISBN:
  • 0070189544 (paper)
Subject(s): LOC classification:
  • HF5415 .S745 1997
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
L Maasai Mara University Library -Main Campus HF5415 .S745 1997 (Browse shelf(Opens below)) Available 17023301

Rev. ed. of: Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker. 10th ed. c1994.

Includes bibliographical references and indexes.

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