Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
Material type:
TextPublication details: Chicago : Irwin, c1995.Edition: 6th edDescription: xix, 649 p. : ill. (some col.) ; 27 cmISBN: - 0256139725
- HF5415.33.U6 H38 1995
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Maasai Mara University Library -Main Campus | HF5415.33.U6H38 1995 (Browse shelf(Opens below)) | Available | 16018683 |
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| HF5415.33 .I57 2015 Introduction to consumer behavior : MOS 1021 A/B / | HF5415.33.U6 2007 Consumer behavior : building marketing strategy / | HF5415.33 .U6C653 2007 Consumer behavior : building marketing strategy / | HF5415.33.U6H38 1995 Consumer behavior : | HF5415.33.U6S355 2004 Born to buy : the commercialized child and the new consumer culture / | HF5415.33.U6S355 2004 Born to buy : the commercialized child and the new consumer culture / | HF5415.33.U6S355 2004 Born to buy : |
Includes bibliographical references and indexes.
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