Principles of Marketing/ (Record no. 19435)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00615nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170518101304.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161008b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131216198 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | mmu |
| Language of cataloging | eng |
| Transcribing agency | mmu |
| Modifying agency | mmu |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K636 2008 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 454 |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing/ |
| Statement of responsibility, etc. | Philip Kotler (et..al) |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th Canadian ed/ |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Toronto: |
| Name of publisher, distributor, etc. | Pearson; |
| Date of publication, distribution, etc. | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 749 p.: |
| Other physical details | ill.; |
| 500 ## - GENERAL NOTE | |
| General note | Include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gary Armstrong |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Peggy Cunningham |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | L |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Maasai Mara University Library -Main Campus | Maasai Mara University Library -Main Campus | 10/08/2016 | Donation -T4C | 1 | HF5415 .K636 2008 | 17024122 | 11/20/2018 | 11/13/2018 | 10/08/2016 | L | ||||
| Library of Congress Classification | Maasai Mara University Library -Main Campus | Maasai Mara University Library -Main Campus | 10/26/2016 | Donation -T4C | HF5415 .K636 2005 | 17024918 | 10/26/2016 | 10/26/2016 | L |