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Marketing Essentials/

Lois Schneider Farese

Marketing Essentials/ Lois Schneider Farese - New York : McGraw -Hill, 2002. - xxviii, 771 p. :

Includes index

ISBN: 2441918

Subjects--Topical Terms:
_Marketing

LC Class. No.: HF 5415 .F114 2002

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Marketing Essentials/