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_Marketing research Methodological Foundations (5th ed.) Gilbert Churchill, Jr

_Marketing research Methodological Foundations (5th ed.) Gilbert Churchill, Jr - Chicago The Dryden 1991 - xxxii,1070p,;ill

Includes index

ISBN: 30314720

Subjects--Topical Terms:
_Marketing Research

LC Class. No.: HF 5415.2 .C5 1991

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_Marketing research Methodological Foundations (5th ed.) Gilbert Churchill, Jr